Roanoke College received unprecedented support from more than 400 alumni and friends during the Race to 250. Roanoke Board of Trustee member Nancy Mulheren ’72 and her family extended a $25,000 challenge to other alumni to make 250 gifts to the Roanoke Fund in 48 hours. The goal of 250 gifts was met well before the deadline, and a “Victory Lap” was added, increasing the goal to 300 gifts for a total match of $30,000. Maroons everywhere rallied and brought in more than 400 gifts!
Final accounting is being conducted, but it is clear this first-ever online giving challenge created buzz and excitement. Many alumni used the challenge as an opportunity to thank a professor or mentor who made a difference in their lives. More than 90 different faculty and staff members were mentioned by name in a variety of posts on Facebook and Twitter. The College compiled a collection of these posts on the Race to 250 page for those who want to see the moving tributes from grateful alumni.
The Race to 250 provided a boost for the Roanoke Fund. This yearly effort strengthens academic programs and enhances student life by providing resources for the College’s most critical needs — the maintenance of the campus infrastructure, scholarships for students, equipment for athletic teams, books for the library, student research projects, and technology in the classrooms. It also helps recruit and retain the kind of faculty who are not only experts in their fields but who also invest their time and energy into pushing their students to reach farther for their goals.
A variety of prizes were given away through the Race to 250. The grand prize, won by Jennifer Bedet ’99, was an All-Access Pass to 2014 Alumni weekend, including tickets to events, meal passes and a two-night hotel stay. Other prizes, such as a Vineyard Vines tote or bowtie and a Roanoke cornhole set were popular, too. Plus, the chance to get a copy of Chef Bob’s favorite recipes enticed many to reminisce about their favorite Commons memories on Facebook.
It’s not too late to make an impact. Alumni participation is one way college ratings agencies measure institutional success, and every alumni gift helps increase this important measure. For those who have already given and those who may still be considering a gift, THANK YOU for supporting Roanoke!
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